Roku crushed its first-ever earnings report as a public company on Wednesday, thanks largely to the massive growth of its platform business. This business includes revenue from advertising and licensing deals, and for it to grow people need to be watching content on Roku’s platform. As we can see in this chart from Statista, its users need no convincing to do so. The 3.8 billion hours of content streamed on Roku’s platform in the third quarter equates to 2.5 hours of daily watch time per user.

The company also saw a 48% increase in active user accounts year-over-year, showing that consumers like what Roku is selling and that things could look even better for the next quarter. The company said it is now on track to see $500 million in revenue this year, up from $400 million in 2016.

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