Sunflower smart shade

  • Sunflower is an $8,000 robotic parasol that moves with the sun to keep you constantly shaded.
  • It also has a built-in entertainment system, security camera, and can serve as a Wi-Fi hotspot.

LAS VEGAS — Beach umbrellas have now officially gone high-tech.

At the CES trade show here on Tuesday, a startup called Shadecraft unveiled Sunflower, a robotic “sun shade.” Sunflower is solar-powered and tracks the sun, adjusting its position to keep you shaded at all times.

But Shadecraft is billing Sunflower as a whole lot more than a fancy beach umbrella. It can connect to your home network via Wi-Fi and allow you to interact with your smart-home devices using Amazon Alexa and Google Assistant. You can listen to music via its built-in Harmon Kardon speakers, and it can help monitor your house with the camera that’s built into its pole.

It can also charge your phone and can act as a Wi-Fi hotspot when you’re at the beach, if you activate its cellular service.

Here’s Sunflower in action:

Sunflower is available for presale beginning Tuesday and will cost $5,220 until January 15. After that, the device will cost around $8,000.

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