Blockchain is one of the fastest-growing technology markets, providing endless solutions for secure business transactions. Market Reports Hub predicts that the blockchain market will grow to more than $2 billion by 2021. Despite this, the term "blockchain" remains mysterious and confusing to most people, who are unaware of the potential gains it offers. Blockchain is…

One of the most time-consuming aspects of online marketing or creating a website or blog is content creation. With more than a billion active sites on the internet today, it's no longer a winning model to simply create content. It should now be a focus to create better, more detailed and longer information for your…

Consumer reviews help small businesses grow their business and revenue. Reviews not only increase consumer confidence, but they also lead directly to improved search performance, superior product and service feedback loops, and they have a significant influence on customer purchase decisions on and offline. Here's how to hack massive growth for your business using customer…

Layoffs happen. It's never an ideal situation, but there are steps you can take to mitigate the damage to your career, reputation and bank account. With the right attitude, you can spin a temporary bad situation into an opportunity for professional growth. Here are six tips to help you make the most of your downtime,…

How do you make sure your data is accurate? If you're like many B2B companies, you invest significant time and effort collecting data to make better business decisions. This means you're probably knee-deep in big data, which Google defines as "extremely large data sets that may be analyzed computationally to reveal patterns, trends, and associations,…

Logistics companies today are driven by business intelligence (BI) and optimization. The competition is tough, and there's constant pressure to do more with less. Modern logistics companies can best leverage BI – and streamline overall operations – by implementing several key technologies and tools that integrate seamlessly to facilitate automatic data collection and analysis and…

Small and midsize businesses face unique challenges that many of their larger brethren can readily overcome. Enterprise-level companies benefit from innumerable resources and deep pockets, while small companies must constantly discover solutions that help them maintain a competitive edge with lower overheads. As such, it is unsurprising that many financial technology, or fintech, innovations are…

A study by Deloitte and the CMO Council called The CMO Shift to Gaining Business Lift found that the role of a chief marketing officer, or CMO, has changed drastically in 10 years from "brand ambassador" to "revenue generator." While this has resulted in a bigger seat at the boardroom table, it has decreased job…